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San FranciscoListicle

The 10 Leading Marketers in San Francisco

The San Francisco marketing job has a particular flavor: explain something technical, then prove it moved revenue. The people here have done it for cybersecurity, supply chain software, compliance, developer tools, and now AI. Their backgrounds are less uniform than the work suggests. This list includes a former Formula 1 test driver, a hotel sales manager, a winery co-owner, and an executive who started in outbound calling. Several took a company public.

San Francisco skyline under a blue sky
Photo: Shen Pan on Unsplash

Meagen Eisenberg - CMO, Samsara

By her own count, Meagen Eisenberg has contributed to 25 exits, four of them IPOs and 21 acquisitions. Some of that came from the CMO chair. She spent nearly four years leading marketing at Navan, then joined Lacework as CMO in November 2022 and stayed until Fortinet acquired it. Much of it came from advising. Her advisory roster reads like an acquisition list of its own: Gretel.ai went to NVIDIA, Loom to Atlassian, and Chorus.ai to ZoomInfo. She has been CMO of Samsara since August 2024. Eisenberg also spent eight years on the board of G2 and sits on the advisory board of the Yale Center for Consumer Insights and Agentic Marketing.

Erin Oles - President & CMO, Salesforce

A live-stream tool earned Erin Oles a patent. She invented it at Rodan + Fields in 2017 to expand event reach from 10,000 people to more than 60,000, and used it for an off-cycle product launch that delivered over $100 million in incremental revenue. Onsite event reach grew 550%, and the channel went on to drive 60% of sales revenue. Her career started in outbound sales, first in hotels at Grand Hyatt San Francisco, then at Salesforce, where she ran the first outbound calling team for Dreamforce and generated more than 700,000 dollars in registration revenue. She returned to Salesforce in 2021 to lead brand experiences and events. Promotions followed in 2022, 2023, and twice in 2026. Oles became president and CMO in August 2026, running global marketing across brand, product marketing, communications, field marketing, and events.

Katherine Calvert - CMO & Chief Growth Officer, PagerDuty

Katherine Calvert began in executive communications at Pfizer, not marketing. She moved to Inovis as a communications consultant, then spent nearly a decade at Advent Software, where she rose from PR director to CMO. Her brand refresh there landed in 2013. Two years later the company sold, with its value up almost 60% over that stretch. Khoros hired her as CMO in 2018, a platform used by more than 2,000 global brands, including 52 of the Interbrand 100, to manage over 500 million digital interactions daily. She joined PagerDuty as chief marketing and growth officer in May 2022. Calvert was also a founding member of Chief San Francisco and has been named to a top 50 Women in SaaS list.

Dara Treseder - CMO, Autodesk

Peloton's membership grew from 2.6 million to nearly 7 million while Dara Treseder ran its global marketing, communications, and membership organization. The brand climbed from No. 35 to No. 2 on Prophet's Brand Relevance Index, trailing only Apple, and held that spot in both 2021 and 2022. Prophet also named it the No. 1 "Heart" brand in 2022. She came to Peloton from CMO roles at Carbon and GE Business Innovations & GE Ventures, with earlier growth and marketing work at Apple and Goldman Sachs. Autodesk made her CMO in October 2022. Her remit covers worldwide marketing, brand, communications, growth, and education, plus accountability for digital revenue and global e-commerce. She also founded Autodesk for Small Business. Treseder is the first Black executive inducted into the Forbes CMO Hall of Fame and has been named a Brand Genius by Adweek. She sits on Robinhood's board and served for five years as a Sequoia Capital scout.

Colin Fleming - CMO, Business, OpenAI

Before B2B marketing, Colin Fleming raced professionally. He won the Red Bull Driver Search, a televised competition to find the next American Formula 1 driver, and spent six years racing across more than 20 countries as a North American champion, European runner-up, and Formula 1 reserve driver with Red Bull Racing. He also secured more than $15 million in sponsorship partnerships and negotiated those deals himself. Salesforce came next, and he stayed 13 years, finishing as EVP of global marketing after four years as chief brand officer. Part of that job was moving the company's story beyond CRM. ServiceNow hired him as CMO in May 2024, where he led brand and narrative work on agentic AI as the company scaled past $15 billion in annual revenue. Since June 2026, Fleming has been CMO for business at OpenAI, calling himself a B2B contrarian who thinks most of the field is too safe and too slow.

Sarah Scharf - CMO, Vanta

Sarah Scharf nearly mispronounced SOC 2 during her Vanta interview. She joined anyway, in November 2020, as the seed-stage company's first product marketer. Six years later she is its CMO. The path ran through product marketing, then brand and communications, then revenue marketing, then company-wide AI transformation, each move chosen for the steepest learning curve. Along the way she repositioned the company more than once, ran billboard campaigns, built a conference for governance, risk, and compliance professionals, and tested new approaches to brand performance advertising. Google employed her for more than six years before that, with product marketing roles for Android, Google Play, security and trust, and the Next Billion Users initiative. Her first marketing job was launching the video chat app Spin at Net Power & Light. She also co-owns Cardinal Rule Wines, a family winery in Dry Creek Valley.

Joan Jenkins - CMO, Fastly

Joan Jenkins was at Cisco in 1999, scaling one of its first global e-commerce channels. Her career since has followed enterprise software through several shifts. At Oracle, she led global customer marketing for the Marketing Cloud and drove 75% revenue growth through expansion and retention programs. Informatica brought her in during a cloud transformation under Permira, reporting to the CEO. She supported IPO readiness as ARR grew from $1 billion to $1.5 billion. Blueshift gave her a rebrand and 376% growth that earned Deloitte Fast 500 recognition. At Mindtickle, she tripled marketing-generated revenue year over year, delivered 30% pipeline growth, and lifted brand awareness 40%. Jenkins became CMO of Fastly in January 2026. She founded her own consultancy in 2008, working with Google, HP, and Microsoft, and was named to Pavilion's Top 50 CMOs to Watch in 2025.

Andres Botero - CMO, Horizon3.ai

Andres Botero has earned top-right Gartner Magic Quadrant positions in 12 categories across six companies. His run through enterprise software began at SAP, where he took an auto-ID and IoT program from zero to 350 customers and $120 million in revenue in three years, then marketed a €1.3 billion logistics and supply chain suite. CMO roles at Steelwedge, Aria Systems, and CallidusCloud followed, the last acquired by SAP for $2.5 billion. At BlackLine, his mandate covered strategy, marketing, business development, and enablement with 250 employees. Rubrik was the IPO. He repositioned the company from backup and recovery to cyber resilience, delivered 47% and 43% growth on flat budgets, generated more than $2 billion in ACV pipeline a year, and negotiated NYSE terms that turned its April 2024 debut into a brand campaign that doubled share of voice. Then he stopped. Botero took his first career break in 25 years before joining Horizon3.ai as CMO in December 2025.

Maria Robinson - CMO, Airship

Healthcare startups shaped the first decade of Maria Robinson's career. At Medem, an online portal for physicians and patients founded by the AMA and medical societies, she built the marketing team from the ground up and grew the network past 100,000 subscribers. Intuit followed, where she helped move QuickBooks from a $500 million boxed software business to a SaaS ecosystem above $2 billion, lifting QuickBooks Online subscribers from 300,000 to roughly a million. Her Citrix work deployed a freemium model that raised conversion 127%. She later led a 55-person global team at Imperva through a take-private and two acquisitions. At Reltio, she doubled ARR from $70 million to $150 million in three years and ran an ABX overhaul that rearchitected the funnel in 60 days, winning Forrester's Program of the Year. Robinson has been CMO of Airship since February 2025.

Emily He - CMO, Gong

Emily He has marketed nearly every enterprise category there is. Her roles have covered customer relationship management at Siebel Systems, supply chain at e2open, talent management at Saba Software, event technology at DoubleDutch, human capital management at Oracle, and business applications at Microsoft, where she owned global go-to-market for Dynamics 365 and Power Platform. The through line is translation. She turns complex technology into narratives that move teams and buyers, work she has done during multiple company transformations and exits. Gong hired her as CMO in May 2024 to lead brand, demand, and integrated marketing. He holds an MBA from Stanford, speaks English and Mandarin, and has written and spoken widely on digital transformation and the future of work, with commentary featured in outlets including CNBC, Fortune, and Harvard Business Review.

The Proof Is in the Pipeline

Look at what these marketers actually own and the job description widens fast. Digital revenue and e-commerce P&L. Sales development teams. Business development and corporate strategy. Membership subscriptions. Education businesses. Marketing here is rarely a communications function alone, and the numbers attached to these careers are revenue numbers, not impressions. That breadth explains why so many of them keep landing at companies trying to explain something genuinely new.